Crowdsourced Testing ROI: How To Measure If It Was Worth Investing

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Ever wondered about crowdsourced testing ROI?  

Crowdsourced testing return-on-investment (ROI)

Everyone wants to launch bug-free. That's why it's especially important to have a rigorous and innovative approach to testing, which makes crowdsourced testing a great approach. Crowdsourced testing through crowdsprint offers progressive developers an alternative to traditional testing methods. It offers distinct advantages over in-house testing and outsourcing the process to software engineers. But how do you determine if it’s right for you? Many developers have become converts after examining the crowdtesting process and its return on investment. Let’s take a closer look on how it can help you.

More people, more devices, less time

The most significant advantage – and the greatest cost-saving measure – that crowd testing delivers is the sheer volume of devices and operating systems you’re able to unleash your software on. Compared to traditional testing, your software could be running on ten times as many devices. This allows you to see the effects it has on any number of hardware and software combinations.

You’ll also have more people hours logged on your device, with often over a thousand in a single test cycle, thus giving you a substantially larger sample size from which to work from. That doesn’t mean the test cycle blows out though. On the contrary, on average, crowdsprint test cycles take between three and five days. This means you don’t have to hold up development for long.

Real people using your product in real ways

At its heart, crowd testing aims to better simulate the live experience of your software or app after it’s released into the wild. Taking your program out of the hands of developers and giving it to the man or woman on the street can help. This is because they will help you uncover weaknesses and problems that would otherwise slide right by into production. Developers, on the other hand, in most cases will not be your primary user-base and won't always pick up the same issues.

Real-world users,  simply by approaching the task with fresh eyes and with an end-user’s perspective,  could be finding bugs you’d otherwise miss until you went live. Thus saving thousands in squashing potentially critical bugs after launch.

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Keeping you abreast of every development

In addition to finding more bugs on average than outsourced testing, crowdsourced testing with crowdsprint offers enhanced reporting capabilities that allow you to quickly and easily reproduce and identify the cause of bugs. You’ll be presented with an in-depth test summary report and a professionally described defect log, telling you precisely what’s broken and where, so you can keep your development costs minimised.

If you’re considering crowd testing for your new program, let your finance department know they can rest easy. Talk to the team at crowdsprint to find out how we can help you minimise the costs of your next test cycle.

You can also check the pricing of different testing packages here

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Bala Kalimuthu, National Manager Digital Services

Bala Kalimuthu, product owner at crowdsprint, is highly passionate about applying the power and intelligence of crowdsourcing to digital products. He helped launch crowdsprint as a global crowdsourced testing platform, and is an Agile coach/mentor, with extensive experience in project, program and portfolio management, service delivery management, practice management and test management.